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I help ambitious professionals build better companies and better lives.

Coach and mentor to individuals and teams who are ready unlock their potential and navigate life's challenges

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Experienced product leader, dedicated mentor, and sober living advocate.

Passionate about guiding individuals and teams toward their potential with coaching, clarity, and care across their career, life transitions, and sober living journeys.

More About Me
Butler Raines

Meaningful work is heavy.

It brings doubt, burnout, conflict, and hard decisions. Even the strongest individuals can lose their footing sometimes while on their personal journey.

My role is helping them find it again with clarity, honesty, and trust.

I provide support that meets them where they are, and helps them grow into what's next.

How We Can Work Together

Coaching and Mentorship

As a coach, I focus on developing leadership qualities, enhancing team dynamics, and fostering a growth mindset. My passion lies in helping others unlock their potential and navigate the challenges of both personal and professional life.

Product Advisory

I guide startups from idea to execution—clarifying market needs, aligning vision with business outcomes, and shaping development processes that work.

The result: products people value and businesses that grow.

Marketing and Growth

I work closely with founders and teams to connect search visibility, paid acquisition, conversion, and analytics into one clear system built for revenue—not vanity metrics.

Together, we will create predictable, lasting growth for your organization.

Testimonials

"His lessons have helped us not only build a better product for our customers, but also become better consumers and professionals. He set a new standard for what it means to be a manager by always leading with trust and intention. I feel so much more confident as a SBM in product management while working on the team. I am truly grateful to Butler for his leadership, mentorship, and friendship."

Nick Love
Product Manager at SystiMax

"I consider myself lucky to have an individual like Butler in my corner. An incredibly thoughtful and proactive mentor, Butler has faced the challenges that plague scaling companies. He is never shy in telling you what you need to hear and bring frameworks to challenges that have helped me grow as a leader. Appreciate you big time, Butler. Know this is only the beginning of a long lasting working relationship and friendship."

Will Allred
Co-founder at Lavender

"Product and Marketing unity have the type of relationship and communication that Butler is uniquely able to foster. It was a pleasure to work with him from both a technical and interpersonal perspective. His passion for lifelong learning and perpetually positive, supportive attitude are contagious."

Laura Hall
Vice President Marketing Brand and Demand Generation at SalesLoft

Who I've Worked With

Greenplaces
Lavender
Ambition
Salesloft
The Bitter Southerner
Openly Sober

Coming Soon

Rebuilding One's Self

Reflections on my path from addiction to recovery through yoga, stoicism, and neuroscience.

Learn More
Rebuilding One's Self

Ready to Work Together?

Book a free 30 minute consultation call

Let's have an honest conversation about where you are and what might help.

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